2022 Michigan Press Association Convention

Agenda Summary

Wednesday, October 12, 2022

2:00 p.m Afternoon Board Meetings for MPA and MPAS. at the Radisson
7:30 p.m. Welcome gathering at Midtown Brewery on Washington Ave.

Thursday, October 13, 2022

8:00 a.m.
Registration Open-Check-in and check out our vendors and enjoy a continental breakfast.
9:00 a.m.
Revenue Track:
Overcoming Objections to Print Ads with Peter Lamb
Editorial Track:
Grassroots Visits to the Capitol with MPA staff will work with publishers, editors, and reporters to schedule visits with their state legislators.

10:15 a.m.
Revenue Track:
Audience-based selling with Peter Lamb.
Continue legislative visits.

Noon
The Governor’s Luncheon with Governor Gretchen Whitmer

1:15 p.m.-2:15 p.m.
Revenue Track
Audience Growth Ideas with MPAS President Josh Bailey.
Editorial Track
Reporting on Extremism and Traumatic Events-Don’t miss this panel led by Detroit Free Press Editor Peter Bhatia.

2:30 p.m.-3:30 p.m
Revenue Track
Best Practices From Around the Globe with Peter Lamb
Combatting Bias Perception with Jeremy McBain of Hearst Newspapers

3:45 p.m.-4:45 p.m.
Revenue and Editorial
Mad Skills-Tips and Tricks for podcasting, phone photography, and social media. with M.L. Elrick host of Soul of Detroit and Detroit Free Press Reporter.

4:45p.m.-6:00 p.m.
Vendor/Sponsor presentations-check out our vendors and sponsors area. Hear from Kevin Hook of MPAS about what’s new with the services MPA is providing members in the advertising department. Also hear from Brad Thompson of DLNP about how the new and improved mipublicnotices.com is doing and how it can do better with your help.

6:00 p.m.-9:00 p.m.
Evening Events
We will kick off the cocktail part of the evening’s festivities by presenting awards, JOY Awards, Sunshine Award Winners, and this year’s winner of the Kelly Rossman Communications Professional Award. Dinner and MPA Foundation’s Auction will follow. The Keynote Speaker is Tim Alberta from Atlantic reporter and Author of American Carnage.