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Newspapers deliver a special
audience
Print Produces Powerful Potential.
- Newspapers are a very intimate, portable medium.
- Advertisers can connect with the target audiences using newspapers in a way that other mediums cannot.
- Newspapers are viewed as a trusted and reliable friend.
- When savvy consumers are turned off by what they see, they turn to newspapers for the final word.
- Serious newspaper readers turn to their paper everyday.
- They are dedicated, loyal and astute.
- Sophisticated consumers make the newspaper part of their daily routine.
- Newspapers provide a powerful venue to display thoughtful and informative presentations for consumers.
Newspapers are the "ultimate browser."
Michigan newspaper numbers are strong!
95% of 18-29 year old Michigan residents read a print or online newspaper every week.*
*Results are based on a study released in 2008 by American Opinion Research. Find out more download the full report (pdf) or the Tony Casale presentation now (pdf).
Want more information or a custom quote?
Contact us at printpower@michiganpress.org or 517.372.2424.
"Placing
advertising through Michigan Press Association is a very efficient way
to reach readers statewide. The advertising campaign was successful,
and we are looking for more partnership opportunities with MPA."
--Rosalyn R. Morton, President, Media Mark.US
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MPA Presentation - Michigan Press Association is the official association for Michigan newspape... Newspaper Association of America - Visit the Newspaper Association of America online at: http://... SendIt2Press - SendIt2Press�MPA's Press Release Service Press releases can be mailed first c... Who We Are - About Michigan Press Association Michigan Press Association (MPA) is the official t...
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